Archive for the ‘Blog post of the day’ Category

Two different things happened today to spark this post.

  1. I read an article over on Read Write Web about website inefficiencies and the need to take a step back and look at optimizing the entire process for service up websites instead of just network issues.  The argument made was that websites with inefficient code and large file formats are just as much to blame for the slowness we experience when a site is loading as our internet connection.
  2. My friend Ultimate Rob was talking about buying books versus going to the library on Twitter today.  It gave me the idea for a blog post (not this one) and I said as much.  Ultimate Rob’s response “LOL I think me talking about gum sticking to your shoe would give you an idea for a blog post”.  Turns out he was right.
    gum on shoe

Have you stepped on a piece of gum lately?  Go check the bottom of your shoe.  There might be one there now.  For the first part of its journey, that gum picks up whatever it can along the way.  Dirt, dust, germs, pieces of hair… By the time you notice it’s there, it’s a disgusting piece of grossness that you really don’t want to touch and it has become so engrained in the bottom of your shoe that it’s almost more tempting to leave it there than to try to pry it apart from the grips in your soles.  There’s always the chance that it will wear away with time, but while you’re waiting for that to happen, you’re still stuck with gum on your shoe.

How many of us actually check the bottoms of our shoes on a regular basis?  I sure don’t (but I might after I finish writing this).  Imagine if you caught the gum while it was still sticky.  It’s been freshly chewed, and just latched itself to your feet earlier this afternoon.  You can take that gum off now.  Sure it’s a little gross when it’s chewy, but there are ways around that (like an ice cube).  Your shoe will stay cleaner and you’re less likely to pick up a lot of crap along the way.  You prevent a buildup of unwanted bits and pieces from the world’s toe jam.

Look at the piece of gum as a bad habit or cutting corners on the web.  Maybe it’s inefficient code, perhaps it’s a computer that hasn’t been cleaned out in a long time, maybe it’s an overloaded network.  The point is, somebody’s chewed up gum can appear anywhere, and it WILL collect more grossness along with it.  If you haven’t cleaned up an area you’re accountable for, there could be four or five pieces gumming up your performance.

Observe what you’re doing and what your building.  Are you leaving something sticky for someone else to step in?  Or have you tracked in something extra that doesn’t need to be there?

Whatever it is, keep a continual eye around you.  And for heaven’s sakes, scrape that gum off the bottom of your shoe.

Shel Holtz writes an interesting post about Twitter and other social media applications as vehicles for breaking news entitled “Live Twittering and the 140 character news cycle“.  He provides a great example of how Twitter is an old concept, just a new medium when he talks about covering a local sports event in his earlier days.  He had to phone in an update every so often so the news room could have a story crafted and ready to go for the morning paper.  Imagine what Twitter could do?

My favourite point though, is when he talks about note taking in classes or at conferences:

“Live-tweeting (and blogging) simply adds a sharing dimension to note-taking. So the fact is, you’re listening better if you’re live-tweeting (or blogging) a talk.”

I’ll have to keep that rebuttal in my back pocket…

The MotrinMoms ad caused quite the flurry of conversation since the news of the ad being pulled surfaced around mid-November.  Some folks don’t understand what the big deal is.  Others don’t understand how the ad couldn’t have offended them.  Some argue that Motrin was right in pulling the ad, others that they needn’t have bothered.  When you really boil it all down, I don’t think there is a right or wrong answer here.  But it is a situation we can all learn from.

Today’s blog post of the day goes out to Shel Holtz’s “Why MotrinMoms m atters” review on what we can all learn from the situation.  If nothing else, it teaches us that just because it’s outside regular office hours doesn’t mean you can stop listening to your customers.

The deeper I delve into the web, the more interesting it becomes.  This morning I briefly read a conversation with Robert Scoble about the human web over on FriendFeed.  The desire for human interaction in place of technology is becoming more and more apparent with people’s frustrations with automatic answering services, with the boom of direct selling as opposed to pitching to the masses and the desire for people to connect with other human beings online.  What makes a great business is the person behind it – so, what makes a great world wide web is the contributions of the individuals to improve the existence of the whole.  Enter social media – with the evolution of social media online and the tools now out there to put your own spin on things, comes the evolution of the web we know today into what Robert has deemed The Human Web.

More and more I am finding articles and blog posts about what to do on Twitter and what not to do on Twitter, experiences they’ve had using the service and what they view as good Twitter equitte and bad Twitter etiquette.  My conclusion:  There are no set rules concerning what to do and what not to do, but there are some good pointers out there depending on how you are going to use Twitter.

Today’s blog post of the day is from Sarah Evans, I found it over on Mashable’s blog.  Sarah outlines her top tips on HOW NOT TO: Build Your Twitter Community.